Outward Bound Poster
To create a poster for the Outward Bound outdoor organisation for ages 10-22 , using techniques of layout and hierachy to produce a well informed poster.
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Artist Research & Inspiration
Before starting my designs I researched posters which had already been produced by artists and the outward bound. The Bauhaus style of using shapes to create typography inspired me with this design. There is also a similar poster further down which helped me to incorporate shapes that represented the outdoor surroundings into the letterforms.
Saul Bass |
The Bauhaus |
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Milton Glaser
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Poster Design Research
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Thumbnail Sketches
To begin with I broke the copy down into sections and numbered it in order of importance for the layout. I then started to sketch ideas down on layout paper. I really wanted to emphasise the 'Adventure Calls' headline and make my design fun and inviting to the eye.
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Work in Progress
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Useful Links
Developments
Below are my digital developments, some of them are just experimental and not anything I would take forward. I thought I had finalised the last design however coming back to it I realised the main principles of the brief were not met, plus the colour scheme was a bit too off.
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